Hunter Lovins

At the LOHAS forum last week, Hunter Lovins of Natural Capitalism Solutions presented the business case for climate protection to a room full of corporations working in or moving into the sustainability space.

Lovins is a tough talking consultant, who, though she spent many years in California, seems quite at home in Colorado, wearing her trademark cowboy hat.

While she works with some of the worst corporate polluters, she pulls no punches when talking about the need for talk to meet action. She even admonished the LOHAS audience for choosing to meet in person as opposed to virtually, asking if anyone had calculated their carbon footprint for attending the conference.